- Spedito
- Comparisons
- MailUp
Spedito vs MailUp: which costs less in 2026?
The short answer
For a small or mid-sized business, Spedito costs much less than MailUp. MailUp Starter starts at €48 a month billed yearly; Spedito costs €5 a month up to 1,000 contacts and €25 up to 10,000, even paying month to month. MailUp, an Italian company, makes sense for very high volumes: it charges by sending speed, not contacts.
Monthly price: MailUp vs Spedito
| MailUp | Spedito | |
|---|---|---|
| First paid plan | Starter: €48 a month (billed yearly) | €5 a month for up to 1,000 contacts |
- Prices exclude VAT, in the currency each platform shows.
MailUp and Spedito at a glance
| MailUp | Spedito | |
|---|---|---|
| Price grows with | Sending speed | Subscribed contacts (unsubscribed and bounced are free) |
| Free plan | No free plan; free trial | 500 contacts and 3,000 emails a month, every feature included |
| First paid plan | Starter: €48 a month (billed yearly) | €5 a month for up to 1,000 contacts |
| Based in | Italy | European Union |
MailUp charges by sending speed (from 2,000 emails an hour on Starter), not by the number of contacts or emails. Starter starts at €48 a month billed yearly; Plus and Premium increase speed and features.
Why choose Spedito over MailUp
- Pay month to month, with no yearly contract, and change plan whenever you like.
- With 1,000 contacts you spend €5 a month, a fraction of MailUp’s first plan.
- Built for people without a marketing department: write it like a normal email.
When MailUp is the better choice
- You email lists of hundreds of thousands of contacts: paying for speed rather than contacts, MailUp can cost less.
- You also need SMS and messaging in the same tool.
- You have a marketing department using advanced features and enterprise integrations.
What you get with Spedito, at every price
- You pay only for subscribed contacts: unsubscribed and bounced addresses don’t count.
- Ten emails a month per contact on paid plans, and no automatic overage charges.
- Every feature on every plan: automations, forms, integrations, A/B tests and your whole team at no per-seat cost.
- App and support in English, Italian, Spanish, French and German; AI translates your emails into each contact’s language.
- Data stored in the European Union, invoices with the right VAT for every EU country and Italian e-invoicing.
- No Spedito branding in your emails, even on the free plan.
- 60-day “It works or your money back”: if Spedito isn’t for you, we refund what you paid.
How to move from MailUp to Spedito
- Export your contacts from MailUp to a CSV or Excel file.
- Drop the file into Spedito: name, email, language and labels are recognised automatically, and people who had unsubscribed stay excluded.
- Verify your domain and rebuild your automations from ready-made templates: welcome, after purchase, abandoned cart, birthday.
Frequently asked questions
MailUp or Spedito for an Italian company?
Both issue Italian e-invoices with Italian VAT. For small and mid-sized businesses up to 25,000 contacts, Spedito costs less: €9 a month with 2,500 contacts. For very high volumes or complex enterprise needs, MailUp has more tools.
How much does MailUp cost?
According to the official price list, Starter starts at €48 a month billed yearly; Plus and Premium cost more. Spedito costs €5 a month up to 1,000 contacts and €25 up to 10,000.
Can I import my contacts from MailUp?
Yes. Export your list from MailUp as CSV or Excel and drop it into Spedito: columns are recognised automatically, duplicates are merged and people who had unsubscribed never get emails. A list of a few thousand contacts takes a few minutes.
Where is my data stored with Spedito?
In the European Union. For every contact Spedito keeps where they came from and when they gave consent, and every email has an unsubscribe link in the reader’s language. The data processing agreement (DPA) applies to every customer.
Sources
- MailUp — Email pricing · official price list · checked 16 October 2026
Platform prices change often: always check their website before deciding. MailUp is a trademark of its respective owner; Spedito is not affiliated with or endorsed by them. If something is out of date, write to us and we’ll fix it.